About Vendloom

We’re building the ops teammate a one-person DTC team never had.

Vendloom is a small team in Brooklyn shipping an always-on loop that handles inventory, ads, and suppliers — and pings you only on the decisions worth your time.

Origin

Tired of dashboards that screamed about everything, the founder built the one she actually wanted.

Maya Okafor ran a four-SKU apparel brand out of a Bushwick loft for five years. The numbers worked; the days didn’t. A third of every week disappeared into Meta spend review tabs, supplier follow-up emails, and inventory spreadsheets that talked over each other.

The dashboards she rented were built for ten-person ops teams — every line item screamed, every chart pinged, every vendor flag fired. The signal worth a human was buried under it. So she hired an ops analyst, taught her everything about the store, and watched the team number grow from one to two. That analyst doesn’t sleep, doesn’t open Slack threads about nothing, and only flags a real exception — and that’s the loop Vendloom is built on.

Philosophy

Ping only when it matters.

Three rules shape every loop Vendloom runs. A healthy day should be quiet — most of the work is handled silently, and the pings you get are the ones worth answering.

Quiet by default
You hear nothing on a good day.
A healthy day has zero pings. Reorders fire, ad sets pause, supplier SLAs get chased — Vendloom takes the routine and only surfaces what is genuinely yours to decide on.
Pings only on real exceptions
Exceptions, not alerts.
Ad spend drifting off pattern, a supplier missing a confirmed restock, a margin quietly compressing week over week. Anything a human should actually weigh in on lands in your queue, with the context already attached.
Handed silently
A daily digest, never a wall of noise.
Routine ops is summarized in a short end-of-day note. The pings you get are the ones that need a decision before tomorrow — not a feed to babysit.

Want to see the loop run on a real account? Join the waitlist and we’ll reach out when a slot opens for your store.

Join the early access list

— Maya Okafor, founder, Vendloom